Date published: 01.09.08 - not release date

New Flagship beer from Adnams celebrates the 200th Anniversary of The Battle of Trafalgar

What better way to commemorate England’s great victory at The Battle of Trafalgar than a congratulatory toast with friends? New Flagship beer has been brewed by the coast and combines the best of a hundred years of coastal brewing heritage with modern cutting edge techniques. Choose Flagship to celebrate the victories of the past and the joy of the future in one glass!

Flagship is the new beer from Adnams; brewers of real beer from the Suffolk coast. It has been specifically created to celebrate the 200th Anniversary of The Battle of Trafalgar and to mark the great maritime tradition of the East Anglian Coast.

Flagship’s aromas of hops and spices, with hints of banana, tantalise the taste buds with an invigorating flavour. The palate is full but not sweet, a clean bitterness derived from a brand new variety of hop, called Boadicea, which balances a soft, chewy and complex malt flavour. For the more refined palate, traces of pepper, dark fruits and caramelised orange can be detected.

Adnams’ Flagship is named after Admiral Lord Nelson’s flagship: HMS Victory. A further tribute to Britain’s naval victory can be seen in the new design for the Flagship logo, which uses the maritime colours of blue and gold. Look closer at the ‘Flags’ icon and you can see it cleverly replicates the 1st two words of Nelson’s famous signal, “England expects that everyman will do his duty”, which is flown in celebration every year from Victory’s masts.

Flagship beer is served as a draft beer and is a seaworthy 4.3% ABV! It is available nationally now until 11th November from all Adnams pubs and licensers.
Visit www.beerfromthecoast.co.uk for more information.

About Adnams:
Adnams has been brewing beer in the Suffolk coastal town of Southwold since 1872, and is now one of the UK’s most successful brewers of cask beer. Adnams top selling beers include Adnams Bitter, Broadside, packaged Broadside Strong Original, Suffolk Strong Bitter and the newly launched Explorer. Adnams beer is available in 1000's of pubs nationwide and in all good supermarkets.
Adnams is a values-driven business. Adnams believes that ethical practices and a commitment to the environment, staff and customers ultimately leads to better business results. In recognition of Adnams' dedication to values based business development the company received the 2005 Queen's Award for Enterprise: Sustainable Development.

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For further info please contact the Adnams Press Office on 020 7684 6969/ adnams@cowpr.com