Date published: 01.09.08 - not release date

fish4bikes reveals UK’s most loved motorbikes ~ leading bikes website celebrates a great start to the year ~

The extent of the nation’s love affair with the motorbike is revealed today as fish4bikes.co.uk, part of the nationwide cars classified website fish4cars.co.uk, unveils its current ‘top ten’ of the UK’s favourite makes and models.

The report, based on an analysis of over 100,000 searches for bikes on the site so far this year, reveals the UK’s most popular bike is the classic biker favourite; the Harley-Davidson V-Rod. Famed for its reputation as maker of cruising bikes, the Harley-Davidson model hits pole position on the fish4bikes top ten list, proving that UK citizens love nothing more than a laidback ride on the open road.

The fish4bikes top ten by make and model 2008
1. Harley-Davidson – V-Rod
2. Honda CBR
3. Suzuki GSX-R
4. Aprilla RS
5. Yamaha YZF
6. Honda CB
7. Suzuki GSF
8. Suzuki SV
9. Honda VFR
10. Kawasaki ZXR

The report also includes a breakdown of which areas in the UK have the most motorbike lovers. People in Southampton and London top the list and are four times more likely to than someone from Reading to search for bikes on the site. People living in Plymouth show the least love for leathers, shunning the thrill and excitement of owning a bike in favour of the humble automobile.

Colin Mathieson, sales director for fish4bikes said, “The top ten shows that the UK’s infatuation with the classic Harley continues with the V-Rod being voted as the nation’s favourite motorbike. It is no wonder that the likes of Brad Pitt and Ben Affleck are often seen bombing around on their Harleys”.

“fish4bikes is a new addition to the fish4 portfolio and has seen its busiest month to date, with a significant increase in traffic and sales across the last four weeks”.

Price-wise, the most popular bracket is bikes under £1000, with the under £2000 bracket following closely. fish4bikes also has a growing selection of high-end bikes with Ducatis, Motoguzis, Hondas and Triumphs all being featuring on the site.

The report reveals that since the beginning of 2008 fish4bikes has seen a steady increase of unique users with an average of almost 30,000 bike buyers per month visiting the site. The fish4cars site is home to 120,000 cars for sale and almost 4,000 vans and trucks.


Notes for editors
For further info about fish4cars and fish4bikes please contact the fish4 team at Cow PR on 0207 684 6969 or fish4@cowpr.com. Alternatively, contact Katie Siegel at fish4 on 0208 600 6998 or katie.siegel@fish4.co.uk.

Further information about fish4, as well as all recent press releases, can be found at the fish4 media centre: http://media.fish4.co.uk/.

About fish4.co.uk
fish4 is the UK’s largest classified website for jobs, homes and cars with over 4 million unique users per month*. The company was developed in 1999 and is run by three of the biggest regional press groups: Newsquest Media Group, Trinity Mirror and Guardian Media Group Regional Newspapers. Collectively they account for over 60% of the UK’s regional press. According to comScore, fish4.co.uk is the fastest-growing UK-based website network (February 2008). fish4 advertises in over 500 regional newspapers and distributes its classified search facility on over 220 regional websites. For more info visit: www.fish4.co.uk. Fish4 can also be accessed on your mobile by visiting http://mobile.fish4.co.uk
* Source: ABCe (Jobs) HBX (Homes/Cars) October 2006

About fish4 cars
fish4cars is one of the UK’s fastest growing used car sales websites with over 465,000 unique users and 2.5 million car searches every month. Between 2006 and 2007 more than 1000 new dealers signed up to the fish4cars network of more than 220 local, regional and national newspaper and magazine websites pushing the total number of advertising dealers to more than 3000 displaying 120,000 vehicles. The site features partnerships with leading car dealers and manufacturers including: Network Q, Reg Vardy, Arnold Clark, BMW, Volkswagen and Ford. The site also includes bikes, vans & trucks, boats and caravans as well as information on loans, car insurance and vehicle checks.