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Date published: 01.09.08 - not release date
Coughs and Colds/Winter Health - a treatment for every symptom!
Covonia Product Fact Sheet (including the NEW additions to the range)
Covonia provides a range of powerful and effective cough and cold remedies that you can actually feel working, giving it a reputation for being “the brand with CLOUT”!
Formulated over 60 years ago by a Yorkshire pharmacist, Covonia has progressed to become the number two cough medicine in the UK and has been the fastest growing major cough brand over the last 6 years. A trusted no-nonsense brand that provides value-for-money products, Covonia is designed to rapidly relieve the symptoms of coughs, sore throats, colds and flu.
Visit www.feelitworking.com for more details and to identify what type of cough you’ve got.
KEY FACTS AND STATS:
•Over 9 million people battle with colds each winter
•Infants and pre-school children average between 4 and 8 colds a year
•There are over 200 cold viruses in circulation around the UK
•There are three main types of cough: Dry, Tickly and Chesty
•20% of people in the UK will suffer with catarrh each year.
COLD FLU
Covonia Cold and Flu Formula provides powerful relief for all the five main symptoms of colds and flu - aches & pains, headache, nasal congestion, dry tickly sore throat and a chesty cough. It is the strongest chesty-cough specific cold and flu formula available in the UK without prescription and is priced at £4.69 for 160ml.
CATARRH RELIEF
Covonia Catarrh Relief Formula is a unique liquid medicine developed to provide relief from catarrh and the only product that treats both the nose and throat. Catarrh is caused by the nose becoming inflamed and irritated causing the production of excess mucus. It is also a common symptom in people who smoke, resulting in a “smokers cough”. Interestingly, the body actually produces more catarrh in the 1st 6-8 weeks after a person quits smoking. Covonia Catarrh Relief Formula is non drowsy and priced at £3.99 for 100ml (20 doses).
DRY COUGHS
Covonia Bronchial Balsam provides rapid impact relief from the discomfort of dry troublesome coughs and irritation in the throat. It is non drowsy and priced at £3.39 for 150ml. It is the number one selling “pharmacy only” cough bottle in the UK.
Covonia Dry & Tickly Cough Linctus for soothing relief of dry coughs has a demulcent effect which coats the throat, reducing the stimulation of nerve receptor sites. This stops a “cough signal” from being sent to the brain and so reduces the person’s urge to cough. Unlike all other major cough treatments, Dry and Tickly Cough Linctus can be taken as regularly as needed so you don’t have to wait another 2-4 hours for the next dose. Priced at £3.39 for 150ml.
Covonia Night Time Formula helps to control and calm dry coughs. It has a pleasant blackcurrant flavour and contains a sedating decongestant to help achieve a restful sleep. Priced at £3.85 for 150ml, it is the number one selling night time cough treatment in UK pharmacies.
CHESTY COUGHS
Covonia Mentholated Cough Mixture brings rapid relief from chesty coughs and sore throats. It is non drowsy and contains menthol to help relieve congestion. Priced at £1.49 for 50ml, £3.39 for 150ml and £5.99 for 300ml.
SORE THROAT
Covonia Throat Spray is the only dual action throat spray in the UK. Firstly a local anaesthetic numbs the pain and then an antibacterial/antiseptic kills bacteria in the throat. The spray nozzle directs the unique dual action formula direct to the point of pain to provide quick relief without numbing the tongue. Each spray bottle provides up to 100 doses and is priced at £4.69.
NASAL CONGESTION
Covonia Vapour Drops helps to relieve nasal congestion and clear the head with a penetrating menthol and peppermint scent. A couple of drops on a pillow or tissue will help you breathe easier. Priced at £2.39 for 15ml.
The Covonia range is available from all UK pharmacies and Supermarkets including Boots and Tesco. Always read the label.
Issued by:Pegasus Public Relations
On behalf of:Thornton and Ross
Press enquiries:David Greenwood (01903) 821550 dgreenwood@pegasuspr.co.uk
Notes to editors:
•Expert interviews, case studies and samples available upon request
•Further details on the full range can be found at www.feelitworking.com
•Sources for health statistics: NHS Direct and www.bupa.co.uk
•Source for sales statistics: IRI MAT February 2007
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