Date published: 01.09.08 - not release date

Eau So Healthy! Works With Water Launches First UK Prebiotic Water

Works With Water has launched the UK’s first prebiotic flavoured water with proven health benefits. The ‘eau so’ healthy waters have been created to meet the individual needs of each member of the family from children and young adults to men, women and the over fifties.

Little Squirts for children and Delicate Balance for women offer a prebiotic benefit for the gut whilst Eau Man and Water of Life contain a soluble dietary fibre to encourage digestive regularity. In addition, the range’s Eau so Cool for young adults includes a formulation that is clinically proven to optimise calcium absorption by almost 20%. That’s right, this product can actually improve bone health!

So what do these waters contain that allow so many health claims to be made? In short Beneo™ prebiotics symbolised by a logo of the same name. Beneo™ prebiotics is a natural dietary fibre, extracted from the chicory root that stimulates the friendly bacteria in the colon improving digestive health. The logo on the product packaging guarantees a beneficial effect on the body’s health in particular the gut. It also gives peace of mind that it complies with guidelines approved by an independent scientific committee.

The range is preservatives free and includes a number of exotic flavours to choose from including Rhubarb and Strawberry, Lime and Cranberry, Vanilla and Strawberry and the most unusual being Lemon, Ginger and Chilli - a must for those who like a kick to their drink!

Thanks to Beneo’s 100% natural promise Works With Water is suitable for diabetics, celiacs and vegetarians and with just 10 calories in each 500ml bottle, it is a healthy addition to any lunch box, workout or daily regime.

-Ends-
Notes to the Editor:

The range is available from Morrisons, Tesco & Waitrose stores and costs from 59p for 330ml (Little Squirts), and 79p for 500ml.

Works With Water
Works With Water officially launched in March 2006 is the 1st beverage company in the UK to deliver proven health benefits, which are clearly stated on-pack.

Beneo™ Logo
The presence of the scientifically approved Beneo™ logo on product packaging guarantees that it contains enough Beneo™ prebiotics per portion to provide a beneficial effect on the body’s health, in particular the gut. Works With Water is the 1st company in the UK to be part of this Beneo™ consumer-branding programme, which is already successful in several European countries.

For more info, please visit: www.workswithwater.co.uk or www.beneo.com

For further press information, or to request images of the Works With Water range, contact Amy Burgess or Caroline Atkins on 01442 261199 or contact the Works With Water team on wwwater@icas.co.uk