Date published: 01.09.08 - not release date

GET A BLAST OF SUMMER BERRY WITH NEW YAZOO YOGO!

Get ready to celebrate – summer is right around the corner. Warmer weather, the nights are drawing out and even better, the arrival of new Summer Berry YAZOO YOGO!

Summer Berry YAZOO YOGO has a delicious and refreshing yogurty taste, with a tasty combination of real strawberry and raspberry juice. Virtually fat free, it is the ideal drink during those long, hazy summer evenings after knocking a ball around with friends.

A winner in taste tests, Summer Berry YAZOO YOGO is also great to satisfy those after school snack attacks, as every parent well knows 4pm is the time of day that has children reaching for the biscuit tin or crisp packet with a vengeance!

So forget those damp and windy winter days, celebrate the arrival of summer with a bottle of new Summer Berry YAZOO YOGO!

-Ends-

Notes to Editors:

•YAZOO YOGO is available in grocery and impulse retailers across the UK from the beginning of April.

•YAZOO is the number one milkshake in the UK according to AC Nielsen (Jan 2007)

•YAZOO sold 100 million bottles of milkshake in 2006, and new YAZOO YOGO brings a new yogurt drink to the range.

•There is a trend in drinks sales in the UK away from carbonates such as Coca Cola, and towards still juice and dairy drinks such as YAZOO

•YAZOO YOGO has all the goodness of dairy, packed with calcium and vitamin B and virtually fat free – a healthier alternative for active growing children.

•YAZOO YOGO is available in 500g (great size for bigger children – and dads too!) and 4 x 200ml multi-packs (perfect lunch-box size). Prices vary by size and by retailer

For further info please contact Gemma Oakes at Mercieca PR on 0207 485 0100 or e-mail gemma@mercieca.co.uk